Intel and MS

The Concorde parked on Manhattan's Intrepid Air, Space and Sea Museum.

I remember attending another launch, back in the early 1980's - it may have been 1983 - when Windows was just becoming real. It was in Seattle, and Bill Gates was talking to a relatively small audience. Many of the cooler attendees were typing on Tandy Model 100's and making annoying key clicks.

Bill said something that was surprising to me at the time, that he predicted that Intel and Microsoft would become the dominant presences on the desktop. You have to remember that back then there were lots of contenders, including the new Mac, the really advanced Amiga and many other smaller players, and Bill's statement seemed preposterous to me, since his DOS was so primitive and Intel's 8088 was nasty to program, slower than the 6502 (except in clock rate) and not at all like the PDP-11 (which was something the Motorola 6800 and later 68000's were aspiring to). Some of us were even aware of Unix and its possibilities on the desktop.

He was right of course, but I think that he made the prediction come true, rather than actually saying something that made sense. His tactics and acumen forced the issue, and the contenders mostly disappeared, except for Apple. Despite being technologically inferior both the CPU and the UI he promoted became dominant. He saw that business decisions were not made by techies, even in the emerging micro world, but by risk-averse non-techies who prefer a brand name to any technological advantage.

I guess that is why he then started to draw huge audiences.