What can we learn from the fact that reality TV as we know it took-off after movies became widely available on video? I mean, who wants to bother watching a movie when it will be interrupted by commercials all the time? But people do watch plotless reality shows that way. The commercials offer relief.
Is there an analogy with books and the Web? Books online with commercials and page transitions, no way. So the future of books as a separate medium seems bright. The Web, like TV, is a spotty medium (take that McLuhan). Spotty media are not amenable to plots.
A ledger for insights
"Do no harm." - Hippocrates
"Be kind whenever possible. It is always possible." - the Dalai Lama
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